WEST COAST
D Smoke and Death Row Records Release Inspiring “Chin Up” Visual — A Stunning Fusion of Art, Message, and Movement
Death Row Records continues its cultural renaissance with the release of D Smoke’s powerful new music video “Chin Up,” a visual celebration of resilience, unity, and artistic excellence.
The Inglewood star, known for his lyrical depth and social consciousness, once again delivers a message that resonates far beyond music:
No matter how many times life knocks you down, you rise — chin up, chest out.
The music video, now officially out, blends sharp storytelling with emotional choreography, striking cinematography, and a collective performance that amplifies its message of strength and perseverance.
A Creative Masterpiece Led by D Smoke
D Smoke not only stars in the video but also shapes its direction, serving as Executive Producer and co-director. His presence anchors the visual—standing firm, surrounded by a unified community, echoing the song’s powerful message.
FULL CREDITS — EVERY ARTIST, CREATIVE & CREW MEMBER INVOLVED
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Direction & Production
- Directed by: @aramisduran_ & @dsmoke7
- Executive Producer: @dsmoke7
- 1st Assistant Director: @koby_parker
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Cinematography & Technical Crew
- Director of Photography: @johnny2y4m
- 1st AC (Assistant Camera): @jakepoconnor
- Stedicam Operator: @boyufilm
- Gaffer: @tyler.bim
- Grip: @georgedhysmith
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Visual Aesthetics, Styling & Performance
- Choreography: @lindiwerose
- Stylist: @steph_amelie
- Hair Stylist: @widnybazile
- Dancer: @txylorjoan
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Post-Production
- Editor: @aramisduran_
- Colorist: @shinysyko
- VFX: @rfxmedia
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Cast
- Actors: @mrmcalpine @biggjah
- Casting: @btisme
A Visual With Purpose
In the video, D Smoke stands at the center of a gymnasium, surrounded by powerful choreography and collective energy. The imagery represents unity and community resilience — a reminder that strength is found not only in the individual but also in those who rise alongside you.
The cinematic framing, dynamic movement, and symbolic sequences highlight the video’s deeper message:
We fall. We rise. We keep going. Chin up.
Death Row Records Continues Its Creative Evolution
With this release, Death Row Records reinforces its commitment to meaningful, narrative-driven artistry. The collaboration showcases a new era for the historic label—rooted in culture, empowerment, and innovation.
“Chin Up” Is Out Now
The video is officially available across major platforms, offering fans a visually striking and emotionally charged experience from start to finish.
D Smoke and the entire creative team deliver not just a music video —
but a message, a movement, and a reminder to keep your head held high.